TV25 Demographic Information

Totals displayed are reported for Target Persons. This report is based on Persons 18 years or older in the Baltimore Designated Market Area. Data study by the Arbitron Company and Scarborough Research Corporation.

Total Target Viewing Audience: 483,050

Gender

Male: 196,585 Female: 286,265

Age

18 to 24: 77,090 25 to 34: 94,320
35 to 44: 101,040 44 to 54: 82,735
55 to 64: 46,444 65 and over: 70,460

Race

White: 86,595 Black: 181,480
Asian: 2,685 Hispanic: 13,700
Other: 5,570  

Employment Status

Employed Full Time: 288,600 Employed Part Time: 53,690
Not Employed: 140,730  

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